King Von continues his momentum as one of the hottest rap acts out of Chicago with his new video for “How It Goes.” Detailing the merciless cycle of the prison pipeline, Von starts off dealing with disloyalty behind bars (a cooperating co-defendant and his child’s mother dating opposing gang members are the most flagrant violations). Later, he’s forced to confront the reality that his criminal record has severely limited most career options:
So what you gon’ do? (Huh?) You gon’ rob or gon shoot? (Boom)
You gon’ trap or gon’ crack? (Boom) You gon’ win or gon’ lose? (Win or gon’ lose)
You gon’ work, go to church, sell some merch
On the first, boy, I know that shit hurt (Know that shit hurt)
Better rap, better stack, better get them blue hunnids, put ’em in the MAC (In the MAC)
The D.A. on your ass, you fuck up one time, then your ass goin’ back
“How It Go” is included on Von’s latest project, LeVon James, available everywhere.