No Big K.R.I.T. just yet, but the legendary Roots crew still supply powerful and unsettling imagery for the first installment of their four-part “Make My” video. The video is directed by Clifton Bell. Considering the attention deficit disorder we’re all suffering due to new music coming so quickly, this move is an excellent way to prolong this track’s staying power. Below is also an excerpt explaining the intriguing theme for the Roots’ new undun album.
undun is an existential re-telling of the short life of one Redford Stephens (1974-1999). Through the use of emotives and Redford’s internal dialogues the album seeks to illustrate the intersection of free will and prescribed destiny as it plays out ‘on the corner’. Utilizing a reverse narrative arc, the album begins as the listener finds Redford disoriented–postmortem–and attempting to make sense of his former life. As he moves through its pivotal moments he begins to deconstruct all that has led to his (and our own) coming undun.